When you are looking for a job there are three opportunities that you have to get yourself noticed: the moment you drop off your resume, your cover letter, and your resume itself. Many people focus quite heavily on perfecting their resume or interview skills, yet their cover letters are unprofessional and rushed. Care to guess the result?
Your cover letter is as important as your resume, so taking the time to ensure that is a high-quality example is just as important as focusing that time on your resume. Fortunately, writing a high-quality cover letter is not a hard task- all it takes is a bit of time, some research, and basic writing skills.
To the person responsible for new-hires;
Get their attention and you have already won half the battle.
The person reading that letter knows that you took the time to research the company, the position, and the responsibilities. Your chances of getting an interview just skyrocketed.
Cheeky, but not too cheeky. It shows confidence, capability, and a bit of humor at the same time.
With a bit of work to your cover letter you may find that the number of interviews that you get may double or even triple. Don’t be surprised – it’s a full 33% of the application process.
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Based on my experience, having a cover letter and a portfolio before the interview increased my interview rate by more then 50%…It also depends on what your protfolio/letter looks like too. However definatly a huge help!
I think your tip on “Show some personality” is a good one, and often overlooked by applicants.
Doing this has got me several interviews in the past….
Absolutely personalize EACH letter you send out. I have so many friends who ask me to write them a cover letter. I ask them to which company and they come back with “just a cover” letter. They intend to use the SAME letter for each prospective employer. What a mistake, in my opinion.